World Antibiotic Awareness Week (WAAW) takes place every November and aims to increase global awareness of antibiotic resistance and to encourage best practices among the general public, health workers, prescribers and policy makers to avoid the further emergence and spread of antibiotic resistance.
The 2018 WAAW campaign seeks to provide greater flexibility to regions and countries to reflect their unique priorities, audiences, levels of awareness, and enabling environment for behaviour change towards handling antibiotics with care. The messaging theme for WAAW 2018 will be anchored in the Global Action Plan on Antimicrobial Resistance (GAP), which offers a One Health and cross-sectoral approach to address the threat of antimicrobial resistance (AMR) through its five strategic objectives.
The five days of World Antibiotic Awareness Week features tailored multiday messaging that corresponds to each of the five strategic objectives of the GAP – awareness, global AMR surveillance, infection prevention and control, optimal antimicrobial use and investment and R&D. Countries and regions can participate in the WAAW campaign throughout the week, and especially on days when the messages and objectives correspond with specific country priorities.